Course curriculum

  • 1

    Before we get started...

    • Before we get started...

    • Five key pointers
  • 2

    Preparation and planning

    • Communication channels

    • Your marketing plan

    • Start from the middle

    • Counting down to launch
  • 3

    Spreading the word

    • Sending emails

    • Using social media

    • Updating your website

    • Press and blogs

    • Going offline
  • 4

    Managing your project

    • Sending project updates

    • Reading your dashboard

    • Delivery
  • 5

    Recap

    • Recap